December 19, 2012

Greetings LMCU Members!

The start of every year is always an appropriate time to reflect on where we’ve been, and where we’re going. First, I’d like to thank each of you—all 255,000+ members. Without you, we could not possibly have arrived at where we are today.

LMCU’s financial performance continues to be outstanding. Over 50,000 new members discovered the advantages of true community banking with LMCU in the past year. Our assets grew to $2.7 billion, while experiencing a record-breaking year in net income and capital growth. We are now the largest financial institution headquartered in West Michigan. We’ve approved a record number of new mortgages, and have become the largest mortgage originator in Kent, Ottawa and Kalamazoo counties. We have helped over 36,000 members become homeowners, representing over $4.7 billion in mortgages.

This kind of financial strength allows us to give back significant value to you, our members. Our 3% Max Checking account is a prime example. So are our guaranteed low mortgage rates. Our 32 branches provide personal, face-to-face support. Our online and mobile banking capabilities mean 24/7 convenience. You’ll also see even more LMCU branches and ATMs in the coming year.

And without giving too much away, this next year will see the launch of a new, highly visible marketing campaign. Watch for more information in the February newsletter regarding its March 2013 debut.

Again, I want to personally thank all our members for a wonderful, fulfilling year. We truly love having the opportunity to serve, and to help each of you reach your financial goals.